Thermomix will open its first physical store in Spain in May

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28 May, 2022

Thermomix will open its first physical store in Spain in May

You are going to test the direct sales model

It will boost the second-hand market to compete with cheaper machines

The new Thermomix TM6 is here – all the

information

here

thermomix TM6

The news is surprising because to date thermomix had an army of thermomix sellers or agents, who made presentations at the client’s house and were in charge of selling the machine

Could this new measure collide in the future with this type of sale?

Thermomix will open its first store in Spain in May in Bilbao

Vorwerk, sold 154,746 units in Spain last year

Current thermomix sales network

On the other hand, Vorwerk is strengthening its sales network, with a new commission system that rewards professionals compared to occasional sellers.

intends that occasional commercials (who are offered a maximum commission of 1,000 euros per month if they reach a number of machines sold and could not exceed that figure even if they sold more) become professionals (who earn an average of more than 2,000 euros per month).

Currently, it has about 8,500 salespeople, of which 6,500 are occasional, about 1,500 professionals and more than 400 team leaders.

Recipe by chomon